IIMA Institutional Repository
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http://hdl.handle.net/11718/26279Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Kapoor, Anuj | - |
| dc.contributor.author | Jain, Nandit | - |
| dc.contributor.author | Pendharkar, Nivrutti M | - |
| dc.date.accessioned | 2023-04-03T05:51:14Z | - |
| dc.date.available | 2023-04-03T05:51:14Z | - |
| dc.date.issued | 2021-12-14 | - |
| dc.identifier.uri | http://hdl.handle.net/11718/26279 | - |
| dc.description.abstract | Plenty of material is available on the internet on how to design a good e-commerce platform. In this section we highlight some of the prominent takeaways from secondary sources. | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Indian Institute of Management Ahmedabad | en_US |
| dc.subject | User engagement | en_US |
| dc.subject | Online retail | en_US |
| dc.subject | E-commerce platform | en_US |
| dc.title | Online retail: key factors to drive user engagement | en_US |
| dc.type | Student Project | en_US |
| Appears in Collections: | Student Projects | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Online_retail_key_factors_to_drive_user_engagement.pdf Restricted Access | 1.67 MB | Adobe PDF | View/Open Request a copy |
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