Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/26371
Title: | Exploring next-gen business opportunities for Amazon |
Authors: | Uttam, Mayank Yadav, Shubham |
Keywords: | Amazon;Next-gen business opportunities;Business opportunities;Market trends |
Issue Date: | 20-Mar-2022 |
Publisher: | Indian Institute of Management Ahmedabad |
Abstract: | The following project wishes to explore two emerging market trends in the entertainment sector, first being the advertisement-based video on demand or AVoD and E-gaming gaining traction in India. Thus, the two opportunities will be thoroughly evaluated. The existing capabilities of Amazon shall be analysed, and it will be seen how far Amazon is from the ideal position in these segments. A way forward for Amazon to foray in the same will be provided. Thereafter, the possible set of challenges are considered in terms of technology, operations, and cost. The nascent stage affords Amazon an opportunity to set standards in these arenas and be indispensable. |
URI: | http://hdl.handle.net/11718/26371 |
Appears in Collections: | Student Projects |
Files in This Item:
File | Description | Size | Format | |
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Exploring_next-gen_business_opportunities_for_amazon.pdf Restricted Access | 617.01 kB | Adobe PDF | View/Open Request a copy |
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