Understanding the challenges faced by female entrepreneurs in India

Abstract

Given the dearth of studies on female entrepreneurship in a transition setting, this report examines the experiences of female entrepreneurs to understand their motivations and difficulties better. By creating two frameworks of female entrepreneurs' obstacles and motives, analysis from seven in-depth interviews with female entrepreneurs enhances institutional theory. The results emphasize how crucial institutional contexts were in influencing women's entrepreneurship experiences. They also emphasize the significance of institutional theory's regulatory, moral, and cognitive components, which either support or undermine women's ability to start and run their own enterprises. The findings also highlight the patriarchal assumptions of Indian society, which discourage women from openly pursuing entrepreneurship.