Impact of national digital health mission on india's entrepreneurial landscape

Abstract

India's healthcare industry is undergoing rapid expansion, bolstered by a series of government initiatives aimed at establishing the country as a global hub for health and wellness. Several driving factors—including favorable demographic trends, a growing middle class, increasing disposable incomes, heightened health consciousness, and a surge in lifestyle-related ailments—have contributed to the sector's robust growth. The healthcare market, which was valued at US$86 billion in 2016, is projected to reach US$367 billion by 2023 and potentially US$638 billion by 2025, according to sources such as INC42. Data from Statista also supports this trajectory, estimating the market’s value at US$372 billion by 2022, up from US$160 billion in 2016.

This impressive growth is supported by improvements in healthcare coverage, enhanced services, and rising investment from both public and private sectors. In the wake of the COVID-19 pandemic, there has been a pronounced shift towards achieving self-reliance in healthcare. Key areas of focus now include fostering innovation and research, encouraging domestic production of pharmaceuticals and medical devices, digitally modernizing healthcare delivery, expanding equitable access to care, strengthening mental health support, and promoting overall well-being.