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Issue Date | Title | Author(s) |
---|---|---|
29-Jul-2009 | International Outsourcing Hurdles in Value-added Services | Banerjee, Arindam |
5-May-2016 | A practical note on predictive analytics usage in marketing applications | Banerjee, Arindam; Banerjee, Tanushri |
1-Mar-2016 | Review of marketing / business analytics infrastructure in select india- based organizations | Banerjee, Arindam |
2014 | Data science for decision making in developing economies: A travesty of business investments | Banerjee, Arindam |
2015 | Evaluating the Purchase Process of Household Appliances Accounting for Consumers’ Attitudes towards Eco-Friendly and Sustainable Consumption Behavior | Banerjee, Tanushri; Banerjee, Arindam |
2014 | State of marketing analytics in India: prospects and potential challenges | Banerjee, Arindam |
26-Nov-2013 | Academic research productivity: what may be “reining” in the Indian B-school? | Banerjee, Arindam |
4-Mar-2016 | Web content analysis of online grocery shopping web sites in india | Banerjee, Arindam; Banerjee, Tanushri |
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