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http://hdl.handle.net/11718/4055Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Kotler, Philip | |
| dc.contributor.author | Keller, Kevin Lane | |
| dc.contributor.author | Koshy, Abraham | |
| dc.contributor.author | Jha, Mithileswar | |
| dc.date.accessioned | 2010-06-08T08:26:55Z | |
| dc.date.available | 2010-06-08T08:26:55Z | |
| dc.date.copyright | 2008 | |
| dc.date.issued | 2010-06-08T08:26:55Z | |
| dc.identifier.citation | Kotler, P., Keller, K.L., Koshy, A., & Jha, M. (2008). Marketing Management: A South Asian Perspective. New Delhi: Pearson Education. | en |
| dc.identifier.uri | http://hdl.handle.net/11718/4055 | |
| dc.description | New Delhi: Pearson Education | en |
| dc.language.iso | en | en |
| dc.publisher | Pearson Education | en |
| dc.title | Marketing Management: A South Asian Perspective | en |
| dc.type | Book | en |
| Appears in Collections: | Books | |
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