Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/5238
Title: | Recurring Images of a Brand |
Authors: | Mukhopadhyay, Soumya Mukherjee, Avinandan |
Keywords: | Strategic Marketing |
Issue Date: | 14-Jul-2010 |
Description: | Strategic Marketing, Annual Number, Brand Equity, (1997) |
URI: | http://hdl.handle.net/11718/5238 |
Appears in Collections: | Newspaper Articles |
Files in This Item:
There are no files associated with this item.
Items in IIMA Institutional Repository are protected by copyright, with all rights reserved, unless otherwise indicated.