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|2008||Store format choice behavior for planned purchases – a case of bulk grocery||Anand, Kamaljit S.|
|1998||Consumer evaluation of brand extensions: the process, and moderating role of involvement||Ganapathy, Shobha|
|1997||Study of the repurchase behaviour of farmers: case of the Indian tractor market||Saxena, Amar|
|2017||The influence and interaction of online store brand and product brand on pre-purchase and post-purchase consumer behaviour||Kumar K., Jithesh|
|24-Sep-2021||Essays on consumers’ responses to retail promotions||Kumari, Rashmi|
|2023||Essays on the elements of consumer journeys in retailing||Akella, Laxminarayana Yashaswy|