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http://hdl.handle.net/11718/7433Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Bhattacharjee, Sourindra | - |
| dc.contributor.author | Desai, Bhupat M. | - |
| dc.date.accessioned | 2010-08-13T09:28:18Z | - |
| dc.date.available | 2010-08-13T09:28:18Z | - |
| dc.date.copyright | 1997 | - |
| dc.date.issued | 2010-08-13T09:28:18Z | - |
| dc.identifier.uri | http://hdl.handle.net/11718/7433 | - |
| dc.description.abstract | This case highlights the failure of top-down approach as well as the product not matching the actual needs of the farmer-borrower. Rigid and centralized decision-making process, developing product alien to farmers, etc. are some of the issues discussed in the case. | en |
| dc.language.iso | en | en |
| dc.subject | Banking | en |
| dc.title | ABC Bank Credit Card for Farmers | en |
| dc.type | Cases and Notes | en |
| Appears in Collections: | Cases and Notes | |
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