IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/7518| Title: | Survival of a Small Enterprise in the Liberalized Economy |
| Authors: | Singh, J. P. |
| Keywords: | Brand Value;Negotiating Leverages;Banking;Liberalization;Organizational Survival |
| Issue Date: | 16-Aug-2010 |
| Abstract: | Based on real life experience, the case highlights the rising and falling fortunes of a small company, consequent on the change in the economic environment. It also highlights how stable joint venture relationships can change overnight with opening up to markets and Liberalization of a protected economy. |
| URI: | http://hdl.handle.net/11718/7518 |
| Appears in Collections: | Cases and Notes |
Files in This Item:
There are no files associated with this item.
Items in IIMA Institutional Repository are protected by copyright, with all rights reserved, unless otherwise indicated.