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http://hdl.handle.net/11718/7601
Title: | Royal Enfield Motors Limited |
Authors: | Ravichandran, N. |
Keywords: | Motorcycle;Business Policy |
Issue Date: | 17-Aug-2010 |
Abstract: | This case describes the evolution of Royal Enfield Motors Limited, in decline and recovery after the takeover by Eicher Tractor. |
URI: | http://hdl.handle.net/11718/7601 |
Appears in Collections: | Cases and Notes |
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