Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/7666
Title: | Ramakant's Outlook (A) |
Authors: | Gupta, Nirmal K. Gupta, Parvinder |
Keywords: | Publishing;Newspaper Publishing;Media |
Issue Date: | 18-Aug-2010 |
Abstract: | The case describes how and why Professor Ramakant decided to subscribe to a new weekly news magazine, Newlook. |
URI: | http://hdl.handle.net/11718/7666 |
Appears in Collections: | Cases and Notes |
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