Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/7667
Title: Ramakant's Outlook (Newlook) (B)
Authors: Gupta, Nirmal K.
Gupta, Parvinder
Keywords: Media;Newspaper Publishing;Publishing
Issue Date: 18-Aug-2010
Abstract: The case describes the experience of Professor Ramakant who subscribed to Newlook, a newsmagazine. It highlights the concerns he had and the problems he faced as a customer.
URI: http://hdl.handle.net/11718/7667
Appears in Collections:Cases and Notes

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