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http://hdl.handle.net/11718/7797Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Sridharan, Anand | - |
| dc.contributor.author | Ravichandran, N. | - |
| dc.date.accessioned | 2010-08-20T06:24:23Z | - |
| dc.date.available | 2010-08-20T06:24:23Z | - |
| dc.date.copyright | 2000 | - |
| dc.date.issued | 2010-08-20T06:24:23Z | - |
| dc.identifier.uri | http://hdl.handle.net/11718/7797 | - |
| dc.description.abstract | The case presents the history and managerial initiatives of a fast growing organization in consumer durable industry. The industry is charasterized by the presence of several competing (National/Multinational) players, changing consumer needs and preferences and MNC’‘s access national market and vice-versa. The organization needs to take stock of what it has achieved so far, what needs to be done and how? | en |
| dc.language.iso | en | en |
| dc.subject | Consumer Durable | en |
| dc.title | Amtrex Hitachi Appliances Limited: Competing for the Future | en |
| dc.type | Cases and Notes | en |
| Appears in Collections: | Cases and Notes | |
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