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Title: | Hoechst India Limited: Managing Regional Distribution |
Authors: | Seetharaman, S. P. Ravichandran, N. |
Keywords: | Agro-Chemicals |
Issue Date: | 26-Aug-2010 |
Abstract: | The case describes issues related to stock refill in a multi-tier distribution network. The demand is stochastic, seasonal. The management procedures are elastic (no credit, persuasive selling etc.). How to effectively manage the distribution in the central issue. |
URI: | http://hdl.handle.net/11718/7955 |
Appears in Collections: | Cases and Notes |
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