Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/8143
Title: Hewlett Packard India
Authors: Sahay, Arvind
Swaminathan, Ravi
Keywords: Marketing
Issue Date: 30-Aug-2010
Abstract: The case looks at the challenges being faced by HP India in the PC market. HP is facing severe pricing pressure from assemblers, dropping margin amongst and leakages from distributors and imminent entry by Dell. Manufacturing advantages available in India are about to go away.
URI: http://hdl.handle.net/11718/8143
Appears in Collections:Cases and Notes

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