Sharad Pal at Maheshwar Filling Station, Bopal

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Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/8308

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DC Field	Value	Language
dc.contributor.author	Dixit, Mukund R.
dc.contributor.author	Jain, Abhinandan K.
dc.contributor.author	Bhat, Ramesh
dc.contributor.author	Maheshwari, Sunil
dc.date.accessioned	2010-09-02T05:17:18Z
dc.date.available	2010-09-02T05:17:18Z
dc.date.copyright	2005
dc.date.issued	2010-09-02T05:17:18Z
dc.identifier.uri	http://hdl.handle.net/11718/8308
dc.description.abstract	The case describes the situation faced by a Sales Officer in justifying the investment in the dealership faced with low sales and mounting competition for improving the performance of the dealership. The case describes the infrastructure available at the outlet, the market in and around the dealership, competitor performance, and the operations and performance of the dealer. The location map and assessment of potential are also provided. This case has been used as an introductory case in the Phase-I of the three phase programmes on marketing for the sales officer of retail SBU. It can be used for any programme for field officers supervising retail dealers for improving their leadership skills.	en
dc.language.iso	en	en
dc.subject	Business Policy	en
dc.title	Sharad Pal at Maheshwar Filling Station, Bopal	en
dc.type	Cases and Notes	en
Appears in Collections:	Cases and Notes

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