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http://hdl.handle.net/11718/8445Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Jaiswal, Anand Kumar | - |
| dc.contributor.author | Palan, Harit | - |
| dc.date.accessioned | 2010-09-06T07:05:11Z | - |
| dc.date.available | 2010-09-06T07:05:11Z | - |
| dc.date.copyright | 2007 | - |
| dc.date.issued | 2010-09-06T07:05:11Z | - |
| dc.identifier.uri | http://hdl.handle.net/11718/8445 | - |
| dc.language.iso | en | en |
| dc.subject | Radio Mirchi | en |
| dc.subject | Marketing Strategy | en |
| dc.subject | Positioning | en |
| dc.subject | Segmentation | en |
| dc.subject | FM Radio | en |
| dc.title | Radio Mirchi: Marketing Strategy for Kolkata Entry (Case) | en |
| dc.type | Cases and Notes | en |
| Appears in Collections: | Cases and Notes | |
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