Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/9330
Title: | Marketing of management information : research at IIMA |
Authors: | Jain, Abhinandan K. Jambhekar, Ashok Rao, Srinivas S. Rama Rao, T. P. Jajoo, B. H. Koshy, Abraham |
Keywords: | Marketing |
Issue Date: | 5-Oct-2010 |
Description: | Proceedings of the IIMA/DRC Workshop on Marketing of Information Product and Services, IDRC, (1995) |
URI: | http://hdl.handle.net/11718/9330 |
Appears in Collections: | Journal Articles |
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