Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/945
Title: Measurement of attitudes
Authors: Arul, M. J.
Misra, Sasi
Keywords: Attitudes;Measurement
Issue Date: 13-Mar-2010
Series/Report no.: WP;1977/166
Abstract: People have likes and dislikes and have them in varying degrees. But why study and measure them? Attitudes are action tendencies and as such they can facilitate or hinder action at all levels: individual, group, community, state, and national.
URI: http://hdl.handle.net/11718/945
Appears in Collections:Working Papers

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