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http://hdl.handle.net/11718/9910
Title: | Reference prices: impact of shopper's behaviour at the store |
Authors: | Sinha, Piyush Kumar Prasad, P.V. |
Keywords: | Reference Price;Behaviour;Store |
Issue Date: | 22-Oct-2004 |
Description: | Sinha, Piyush Kumar and Prasad, P.V. (January 2004) Reference prices: impact of shopper's behaviour at the store, Decision, |
URI: | http://hdl.handle.net/11718/9910 |
Appears in Collections: | Journal Articles |
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