IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
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| Issue Date | Title | Author(s) |
|---|---|---|
| 27-Jul-2010 | Revisiting the concept and classification of distribution service outputs | Waterschoot, Walter van; Sinha, Piyush Kumar; Haes, Joeri De; Lievens, Annouk; Butt, Steve |
| 3-Apr-2010 | Format choice of food and grocery retailers | Sinha, Piyush Kumar; Mathew, Elizabeth; Kansal, Ankur |
| 4-Jun-2010 | Segmenting Shoppers on their Behaviour | Sinha, Piyush Kumar |
| 7-Jun-2010 | Proceedings of the International Conference on Marketing Paradigms for Emerging Economics | Koshy, Abraham; Sinha, Piyush Kumar; Kureshi, Sonal; Sood, Vandana |
| 8-Jun-2010 | Managing Retailing | Sinha, Piyush Kumar; Uniyal, Dwarika Prasad |
| 9-Jul-2010 | Marketing in Emerging Economies | Sinha, Piyush Kumar; Oburai, Prathap |
| 9-Jul-2010 | Marketing in Emerging Economies | Oburai, Prathap; Sinha, Piyush Kumar |
| 10-Jul-2010 | Online Retailing in India | Sinha, Piyush Kumar |
| 24-Jul-2010 | The Format Factors | Sinha, Piyush Kumar; Tripathi, Sanjeev |
| 24-Aug-2010 | Budget Marketing Inc. | Sinha, Piyush Kumar; Raghuram, G. |
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