IIMA Institutional Repository: Search

IIMA Institutional Repository

This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.

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Issue Date	Title	Author(s)
2013	Impact of consumer social responsibility and brand social responsibility image on brand loyalty	Mishra, H. G.; Singh, Sarabjot; Koul, Surabhi; Sinha, Piyush Kumar
Oct-2015	Online retailing paired with kirana—a formidable combination for emerging markets	Sinha, Piyush Kumar; Gokhale, Srikant; Rawal, Saurabh
2015	The legal structure and framework of luxury goods market in India: competitive or restrictive growth?	Sinha, Piyush Kumar; Thomas, Sujo; Patel, Ritesh
2014	Elements of task definition shopping situations: a study in context of products high on haptic salience	Abhishek; Sinha, Piyush Kumar
2014	Impact of store format on shopping involvement	Sinha, Piyush Kumar; Uniyal, Dwarika Prasad
2014	Dominance of affective over cognitive customer satisfaction in satisfaction-loyalty relationship in service encounters	Sinha, Piyush Kumar; Mishra, Hari Govind; Kaul, Surabhi
2014	Buying impulsive trait: an effective moderator for shopping emotions and perceived risk	Sinha, Piyush Kumar; Mishra, Hari Govind; Kaul, Surabhi; Singh, Sarabjot
2014	Impact of consumer social responsibility and brand social responsibility image on brand loyalty	Sinha, Piyush Kumar; Mishra, Hari Govind; Singh, Sarabjot
2014	Online retailing paired with kirana – a formidable combination for emerging markets	Sinha, Piyush Kumar; Gokhale, Srikant; Rawal, Saurabh
2016	Antecedents to Customer Dependency in Buyer-Seller Relationship: A BOP Retailer Investigation	Koul, Surabhi; Sinha, Piyush Kumar; Mishra, Hari Govind