IIMA Institutional Repository: Search

IIMA Institutional Repository

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Issue Date	Title	Author(s)
2014	Buying impulsive trait: an effective moderator for shopping emotions and perceived risk	Mishra, Hari Govind; Sinha, Piyush Kumar; Surabhi, Koul
2014	Shopping habits and decision making styles of mall customers	Singh, Sarbjot; Sinha, Piyush Kumar; Mishra, Hari Govind
2014	The effect of CRM stages along with brand images and values on sustainable corporate performance	Mishra, Hari Govind; Sinha, Piyush Kumar; Singh, Sarabjot
5-May-2013	Role of haptic touch in shopping	Abhishek, S.; Sinha, Piyush Kumar; Vohra, Neharika
2016	Role of gratitude and obligation in long term customer relationships	Sinha, Piyush Kumar; Dewani, P. P.; Mathur, S.
2016	Antecedents to customer dependency in buyer-seller relationship: a BOP retailer investigation	Sinha, Piyush Kumar; Koul, S.; Mishra, H. G.
2013	Impact of consumer social responsibility and brand social responsibility image on brand loyalty	Mishra, H. G.; Singh, Sarabjot; Koul, Surabhi; Sinha, Piyush Kumar
9-Jul-2010	Planet Health	Jain, Abhinandan K.; Sinha, Piyush Kumar; Bhardwaj, P.
24-Jul-2008	Don't fight nature: yours and others	Sinha, Piyush Kumar
24-Jul-2008	Living in Bermuda triangle	Sinha, Piyush Kumar