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Results 81-90 of 138 (Search time: 0.002 seconds).
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Issue DateTitleAuthor(s)
1-Nov-2006Peculiarity of customer relationship in AsiaPandya, Darshan; Sahu, Subrat; Sinha, Piyush Kumar
29-Oct-2006Planet Health (A)Jain, Abhinandan K.; Sinha, Piyush Kumar; Bhardwaj, Preshth
8-Nov-2007Role of dynamic capability and information technology in customer relationship management: a study of Indian companiesPandya, Darshan; Sahu, Subrat; Sinha, Piyush Kumar
9-Nov-2008Consumer learning and its impact on store format selectionWaterschoot, Walter van; Kenhove, Patrick Van; Wulf De, Kristof; Sinha, Piyush Kumar
15-Apr-2009Store format choice in an evolving market: role of affect, cognition and involvementSingh, Kamaljit Anand; Sinha, Piyush Kumar
2017Brand adoption by BoP retailersSinha, Piyush Kumar; Gupta, S.; Rawal, Saurabh
2014Decision making process for bottom of the pyramid consumers: a case of FMCG productsKoul, Surabhi; Sinha, Piyush Kumar; Mishra, H. G.
29-Jun-2016Impact of store format on shopping involvementSinha, Piyush Kumar; Uniyal, Dwarika Prasad
16-May-2016Small retailer’s merchandise decision making: A grounded theory approachSinha, Piyush Kumar; Mishra, Hari Govind; Koul, Surabhi
21-Aug-2009An Exploratory Study of Factors affecting MBA Students’ Attitude towards Learning via Case Study Pedagogy: Insights from Advertising LiteratureSingh, Ramendra; Sinha, Piyush Kumar