IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
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| Issue Date | Title | Author(s) |
|---|---|---|
| 25-Nov-2013 | Indian QSR Industry – Opportunities and Strategies to Harness Them | Sinha, Piyush Kumar |
| 25-Nov-2013 | Development of Modern Retailing in India: It’s Impacts on Distribution and Procurement Networks and Changing Consumption Pattern | Sinha, Piyush Kumar; Gokhale, Srikant; Thomas, Sujo |
| 25-Nov-2013 | Organized Retailing of Horticultural Commodities | Sinha, Piyush Kumar; Thomas, Sujo |
| 5-May-2013 | Role of haptic touch in shopping | Abhishek, S.; Sinha, Piyush Kumar; Vohra, Neharika |
| 2013 | Impact of consumer social responsibility and brand social responsibility image on brand loyalty | Mishra, H. G.; Singh, Sarabjot; Koul, Surabhi; Sinha, Piyush Kumar |
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