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Issue Date | Title | Author(s) |
---|---|---|
6-Mar-1971 | Role of economic times in decision-making: an IIM survey | Mehta, Subhash C.; Bhatia, B. S. |
28-Feb-1971 | Trends in advertising consumer products: use of space, preferred sizes and frequency | Mehta, Subhash C.; Bhatia, B. S. |