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Issue Date | Title | Author(s) |
---|---|---|
2000 | PR: an integral business tool | Patel, Arti |
15-Oct-2000 | Organizational decline and turnaround management: a contingency framework | Maheshwari, Sunil |
15-Oct-2000 | Dynamic effects of peanut butter brand advertising | Rimal, A. P.; Fletcher, S. M.; Deodhar, Satish Y. |
1-Sep-2000 | Privatisation: Issues and evidence | Ram Mohan, T. T. |
Feb-2000 | Mutual fund ratings-issues and methodology | Lal, Abhimanyu; Shariff, Md. Ali |
15-Oct-2000 | Grassroots innovations for survival | Gupta, Anil K. |
2000 | Effective retail promotion management: Use of point of sales information resources | Banerjee A.; Banerjee B. |
2000 | Developing Organizational Leadership | Singh S.P. |
2000 | Lucas-TVS limited: A journey towards manufacturing excellence | Sethuraman K.; Tirupati D. |
2000 | Building NGO-corporate partnership: An alternative perspective | Mote V.L. |