IIMA Institutional Repository: Search

IIMA Institutional Repository

This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.

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Issue Date	Title	Author(s)
Apr-2024	Understanding the impact of augmented reality product presentation on diagnosticity, cognitive load, and product sales	Tarafdar, Pratik; Leung, Alvin Chung Man ‎; Yue, Wei Thoo; Bose, Indranil
20-Dec-2023	Zoning strategies for human–robot collaborative picking	Azadeh, Kaveh; Roy, Debjit; Koster, René de; Ghorashi Khalilabadi, Seyyed Mahdi
3-Jan-2024	Engaging customers and suppliers for environmental sustainability: Investigating the drivers and the effects on firm performance	Sharma, Amalesh; Borah, Sourav Bikash; Haque, Tanjum; Adhikary, Anirban
19-Dec-2023	Celebrity co-creator or celebrity endorser? Exploring mediating and moderating factors in Marcom decision	Roy, Subhadip; Mishra, Aditya Shankar; Bailey, Ainsworth Anthony
2-Aug-2023	The role of founder CEO and independent board in family firms’ international growth: evidence from India and Italy	Kerai, Anita; Marzano, Riccardo; Piscitello, Lucia; Singla, Chitra
1-Aug-2023	“So what if ChatGPT wrote it?” Multidisciplinary perspectives on opportunities, challenges and implications of generative conversational AI for research, practice and policy	Dwivedi, Yogesh K.; Kshetri, Nir; Hughes, Laurie; Bose, Indranil
10-Nov-2023	A role that takes its toll? The moderating role of leadership in role stress and exposure to workplace bullying	Stapinski, Piotr; Bjørkelo, Brita; D’Cruz, Premilla; Mikkelsen, Eva G.; Gamian-Wilk, Malgorzata
2-Mar-2023	COVID-19, livestock supply chains and livelihoods in India: a review of impacts and implications	Verma, Gautami; Singla, Naresh; Singh, Sukhpal
1-Jan-2024	Did the COVID-19 pandemic propel usage of AI in pharmaceutical innovation? New evidence from patenting data	Rathi, Sawan; Majumdar, Adrija; Chatterjee, Chirantan
2023	Regulating agricultural markets in India: a smallholder perspective	Singh, Sukhpal