IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
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| Issue Date | Title | Author(s) |
|---|---|---|
| 25-Oct-2021 | From silos to synergies: a systematic review of luxury in marketing research | Sharma, Amalesh; Soni, Mauli; Borah, Sourav Bikash; Haque, Tanjum |
| 30-Mar-2021 | How does the adoption of digital payment technologies influence unorganized retailers' performance? an investigation in an emerging market | Adhikary, Anirban; Diatha, Krishna Sundar; Borah, Sourav Bikash; Sharma, Amalesh |
| 4-Jan-2021 | Chief marketing officers' discretion and firms' internationalization: an empirical investigation | Kumar, V.; Borah, Sourav Bikash; Sharma, Amalesh; Akella, Laxminarayana Yashaswy |