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Results 1-10 of 12 (Search time: 0.004 seconds).
Item hits:
Issue DateTitleAuthor(s)
1-Jul-2010Some Thoughts on Marketing to ECKoshy, Abraham; Jain, Abhinandan K.
11-Aug-2010Splendor Decorative Laminates India Ltd.: Evaluating Market Research Proposals and Selecting Market Research AgencyKoshy, Abraham
24-Aug-2010Dainik JagranSinha, Piyush Kumar; Koshy, Abraham
31-Aug-2010Spices Board of India: Market Opportunity Analyses for Branded Spices in the Retail Segment in the US MarketKoshy, Abraham; Kureshi, Sonal
31-Aug-2010Dettol: Brand Extension DecisionsKoshy, Abraham; Kureshi, Sonal
31-Aug-2010Scorpio from Mahindra: Developing BrandKoshy, Abraham
1-Sep-2010Dainik Jagran (A): Towards a New DirectionSinha, Piyush Kumar; Koshy, Abraham; Singh, Anuj
4-Oct-1994Patterns of new product introduction in consumer product category in IndiaKoshy, Abraham; Angel, Anna
27-Oct-2005Reconciling Dichotomies in marketing theory and practiceJha-Dang, Priya; Koshy, Abraham
1-Jun-2010Manual for Marketing of Information Products and ServicesRao, Srinivas S.; Koshy, Abraham; Rama Rao, T. P.; Jain, Abhinandan K.; Jambhekar, Ashok; Jajoo, B. H.