IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
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| Issue Date | Title | Author(s) |
|---|---|---|
| 1998 | Product practices of companies | Chand, Nikhil |
| 1999 | A study on the determinants of consumer dissatisfaction | Nair, V. N. Madhusoodanan |
| 1990 | Marketing of remote sensing products | Srikanth, K.; Roy, D. K. |
| 24-Apr-1999 | Study of electronic point of sales data for possible applications in a supermarket | Desai, Prasad; Barode, Sanjay |
| Feb-1998 | Segmentation of Indian Rural market | Kant, Laxmi; Pandey, Rahul |
| 1994 | Formulation of distribution strategies in the phamaceutical industry | Dhingra, Sameer; Vasudevan, R |
| 4-Oct-1994 | Patterns of new product introduction in consumer product category in India | Koshy, Abraham; Angel, Anna |
| 5-Oct-1994 | Are land markets worsening the land distribution in progressive areas? a study of Meerut district in Western Uttar Pradesh | Mani, Gyanendra; Gandhi, Vasant P. |
| 5-Oct-1994 | National publishing company: marketing of children's fortnightly magazine | Koshy, Abraham |
| 1998 | Role of corporate credit in pesticide marketing in India | Patra, Jaya Prakash |
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