Browsing by Author "Jaiswal, Anand Kumar"
Now showing items 41-60 of 60
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"Radio Mirchi : Redesigning Product for the Banglore Market"
Jaiswal, Anand Kumar; Palan, Harit (2012-09-12) -
"Radio Mirchi : Redesigning Product for the Banglore Market."(Teaching Note)
Jaiswal, Anand Kumar; Palan, Harit (2012-09-12) -
Radio Mirchi Private Limited: Redesigning Product for the Bangalore Market
Jaiswal, Anand Kumar (2008)The objective of this case development is to analyse strategies adopted by Radio Mirchi in the Bangalore market to face the tough competition from new players. The case analyses the issues related to design of product ... -
Radio Mirchi: Entry into Kolkata Market
Jaiswal, Anand Kumar; Palan, Harit (2010-09-08)Radio Mirchi is the flagship brand of Entertainment Network India Limited (ENIL). ENIL is the largest private FM radio broadcaster in India. ENIL was able to gain stronghold in the market due to its strength of innovativeness ... -
Radio Mirchi: Entry into the Kolkata Market
Jaiswal, Anand Kumar; Palan, Harit (Indian Institute of Management Ahmedabad, 2018-03-28) -
Radio Mirchi: Marketing Strategy for Kolkata Entry (Case)
Jaiswal, Anand Kumar; Palan, Harit (2010-09-06) -
Re-Internationalization Process in Organizations
Ali, Salman S. (Indian Institute of Management Ahmedabad, 2015)Re-internationalization, or a firm’s re-entry into international operations after exiting from initial international operations, is a scarcely researched phenomenon, although it has been found that intentions for re-entry ... -
Reducing market separation through e-commerce: cases of Bottom of the Pyramid (BoP) firms in India
Angmoa, Dechen; Aithal, Rajesh K.; Jaiswal, Anand Kumar (Taylor and Francis Online, 2023-11-29)Market-based solutions for poverty alleviation at the Bottom of the Pyramid (BoP) have been discussed extensively in the literature. Most BoP producer firms are based out of remote locations and suffer from informational ... -
Reverse innovation: a conceptual framework
Malodia, Suresh; Gupta, Shaphali; Jaiswal, Anand Kumar (SPRINGER, 2020)Reverse innovation (RI) has emerged as a new growth strategy for MNCs to innovate in emerging markets and then to further exploit the profit potential of such innovations by subsequently introducing them not only in other ... -
RUDI Rural Distribution Network of SEWA: Creating the Fortune for the Bottom of the Pyramid
Jaiswal, Anand Kumar; Ghosh, Atanu; Palan, Harit (2011-05-06) -
SEWA Trade Facilitation Centre: Designing Roadmap for Business Expansion
Ghosh, Atanu; Jaiswal, Anand Kumar; Palan, Harit (2011-05-06) -
Social media “stars” vs “the ordinary” me: influencer marketing and the role of self-discrepancies, perceived homophily, authenticity, self-acceptance and mindfulness
Shehzala; Jaiswal, Anand Kumar; Vemireddy, Vidya; Angeli, Federica (Emerald Insight, 2024-01-23)Social media influencers have become constant companions of a large audience of young consumers, but a crucial yet underexplored area of examination relates to the implications of exposure to influencers for an individual’s ... -
Socio-cultural sustainability of private healthcare providers in an Indian slum setting: a bottom-ofthe-Pyramid perspective
Jaiswal, Anand Kumar; Angeli, Federica; Ishwardat, Shila Teresa; Capaldo, Antonio (2018-12)Delivery of affordable healthcare services to communities is a necessary precondition to poverty alleviation. Co-creation approaches to the development of business models in the healthcare industry proved particularly ... -
Strengthen the Bottom of the Pyramid
Jaiswal, Anand Kumar (2010-07-22) -
Study of healthcare innovations and their impact on India’s fight with COVID-19
Das, Dipjyoti (Indian Institute of Management Ahmedabad, 2020)With the growing number of COVID cases the demand for achieving best possible care and saving lives has assumed increasing importance. The purpose of this study was to assess the various innovations happening in India in ... -
Underlying determinants of health provider choice in urban slums: results from a discrete choice experiment in Ahmedabad, India
Jaiswal, Anand Kumar; Černauskas, Vilius; Angeli, Federica; Pavlova, Milena (BMC Health Services Research, 2018)Background: Severe underutilization of healthcare facilities and lack of timely, affordable and effective access to healthcare services in resource-constrained, bottom of pyramid (BoP) settings are well-known issues, ... -
Underlying determinants of health provider choice in urban slums: results from a discrete choice experiment in Ahmedabad, India
Jaiswal, Anand Kumar; Pavlova, Milena; Cernauskas, Vilius; Angeli, Federica (BMC Health Services Research, 2018-06)Background: Severe underutilization of healthcare facilities and lack of timely, affordable and effective access to healthcare services in resource-constrained, bottom of pyramid (BoP) settings are well-known issues, ... -
Unsustainability of sustainability: cognitive frames and tensions in bottom of the pyramid projects
Jaiswal, Anand Kumar; Sharma, Garima (Springer, 2017-05-29)Existing research posits that decision makers use specific cognitive frames to manage tensions in sustainability. However, we know less about how the cognitive frames of individuals at different levels in organization interact ... -
Uttar Pradesh State Electricity Board: Managing Transitions
Pandey, Neeraj; Jaiswal, Anand Kumar (2011-05-09) -
Uttar Pradesh State Electricity Board: Managing Transitions. (Teaching Note)
Pandey, Neeraj; Jaiswal, Anand Kumar (2011-05-09)