Browsing by Author "Dhingra, Anil"
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Study of competitive strategy of various tractor companies and their sales performance with special reference to Gujarat state
Dhingra, Anil (Indian Institute of Management Ahmedabad, 1988)Indian tractor Industry. lately. has been experiencing more or less stagnant sales of around 85000 tractors per annum. Thou there are fifteen tractor manufacturers in the country. the mark is dominated by seven manufactuters ...