Browsing by Author "Dilawri, Parneet Singh"

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    • Anti-covid policies and impact on hotel's pricing 

      Dilawri, Parneet Singh; Choudhary, Owais (Indian Institute of Management Ahmedabad, 2021-12-14)
      It has been more than a year since the Pandemic struck and brought the global economy to a standstill. The lockdown and social distancing norms have impacted the lifestyle of society. Some sectors like online delivery ...

    • Localisation & globalisation marketing strategy of MNC’s 

      Dilawri, Parneet Singh; Singhvi, Rachhit (Indian Institute of Management Ahmedabad, 2022-03-21)
      The customer behaviour is different towards different sectors. There are some sectors where the consumer prefers to select brands which showcase themselves as international and global brand whereas in some sectors, the ...