Now showing items 1-20 of 130

    • A-One Starch Products (A1) 

      Jain, Abhinandan K.; Saha, Jahar (Prentice Hall, 2010-07-09)
    • A-One Starch Products Limited (A) 

      Jain, Abhinandan K.; Saha, Jahar (2010-08-17)
      A-One Starch Products Limited established in the late thirties, member of a large business group, manufactures starch and its derivatives for many diverse industries, and is the acknowledged industry leader for its ...
    • Advertising and consumer interest 

      Jain, Abhinandan K.; Khurana, Rakesh (1977-07-22)
    • Agarwal's 420: Challenges of Establishing and Growing a Traditional Business" 

      Jain, Abhinandan K. (Indian Institute of Management Ahmedabad, 2019-11-07)
      Agrawals 420, a cottage industry started in 1962 in Indore, Madhya Pradesh, setup several companies by 2016. Papad business revenues were INR 70 crores plus. Information available: reasons for setting up, guiding values, ...
    • Agarwal's 420: challenges of establishing and growing a traditional business" : a teaching note 

      Jain, Abhinandan K. (Indian Institute of Management Ahmedabad, 2019-11-07)
    • Alembic Chemical Works 

      Jain, Abhinandan K.; Raghuram, G. (2010-08-04)
    • Analysis and redesign of the distribution system of Pepsi in Ahmedabad 

      Mishra, Shiraz; Kongara, Siddhartha (Indian Institute of Management Ahmedabad, 2003)
    • Auto Care Centre: Shivranjini 

      Jain, Abhinandan K.; Dixit, Mukund R.; Bhat, Ramesh; Maheshwari, Sunil (2010-09-02)
      The case describes locations, facilities, infrastructure, market, manpower, customer profile, competition and performance of one training and experimentation outlet. It also describes different types of experiments ...
    • Bingo Brands - Price Sensitivity Study (C): Data Analysis 

      Jain, Abhinandan K.; Raghuram, G.; Vyas, Preeta H. (2010-08-27)
      Director of National Institute, Tobacco was faced with the decision problem of pricing of mini- cigarettes in India with a focus on likely recommendation to government regarding excise duty. The case describes the result ...
    • Brand relaunches 

      Mirani, Kanchan; Lahiri, Indrajit (Indian Institute of Management Ahmedabad, 1994)
    • Case Study on V/J Services 

      Jain, Abhinandan K.; Raghuram, G. (2010-05-12)
    • Consumer image of Indian airlines 

      Mehta, Subhash C.; Jain, Abhinandan K. (1971-05-10)
    • Consumer perceptions of quality in refrigerators 

      Gupta, Debjyoti; Mitra, Palash (Indian Institute of Management Ahmedabad, 1995)
    • Core Healthcare Limited (A) 

      Vyas, Preeta H.; Jain, Abhinandan K.; Chhokar, Jagdeep S. (2010-08-20)
      This case describes the process of international market selection. Two frameworks – Kotler’s Market Attractiveness Framework plus Jennet and Henesseys Framework -- to assess opportunity for choice of markets, are used. ...
    • Core Healthcare Limited (B) 

      Vyas, Preeta H.; Jain, Abhinandan K.; Chhokar, Jagdeep S. (2010-08-20)
      This case describes the comments of the Vice President, International Division, on the process and proposed recommendations on international marketing strategy for Core Healthcare Limited.
    • Cosmo Films Limited: Corporate Strategy (A) 

      Dixit, Mukund R.; Jain, Abhinandan K. (2010-08-25)
      This case focuses on the task before Mr. Sushil Mittal who has been asked to takeover as the profit centre head of Cosmo Films Limited, a company in the business of packing films. He is required to formulate and implement ...
    • Cosmo Films Limited: Corporate Strategy (B) 

      Dixit, Mukund R.; Jain, Abhinandan K. (2010-08-25)
      This case describes the steps taken by the top management of Cosmo Films Limited, a company in the business of packing films, to turnaround the company. It provides an opportunity to develop an integrated scheme for ...
    • Cosmo Films Limited: Market Orientation 

      Dixit, Mukund R.; Jain, Abhinandan K. (2010-08-25)
      This is a unique case of its kind in providing an opportunity to see the linkages between the corporation and its customers from an integrated perspective. It describes the steps initiated by the top management of Cosmo ...
    • Cosmo Films Limited: Operations at Aurangabad (A) 

      Dixit, Mukund R.; Jain, Abhinandan K. (2010-08-25)
      This case describes the tasks faced by Ranabir Mukherjee in comprehending the operations of Cosmo Films, a company in the business of packing films, at Waluj and developing a strategy for enhancing their effectiveness. It ...