Browsing by Author "Jakhar, Ankit Kumar"

Now showing items 1-2 of 2

    • Analysing the impact of chatbot on customer engagement 

      Jakhar, Ankit Kumar; Singh, Sagar (Indian Institute of Management Ahmedabad, 2021-12-14)
      With the development in Artificial Algorithm and Machine learning technology a major component of any organization success, customer engagement & experience has been completely changed. Earlier organizations used to have ...

    • Use of AI/ML methods on qualitative data to derive quantitative insights 

      Verma, Shyamal; Jakhar, Ankit Kumar (Indian Institute of Management Ahmedabad, 2021-09-07)
      The rise of the internet based economy and social media usage has helped a brand or content producer to get direct feedback from the user in the form of comments, likes or dislikes about the functionality or the experience ...