Browsing by Author "Naidu, Aishwarya"

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    • Innovative disruptions in retail through artificial intelligence 

      Naidu, Aishwarya; Goyal, Bhanu (Indian Institute of Management Ahmedabad, 2020)
      Often companies and entrepreneurs create markets where no customers existed earlier, and traditional business models are shaken up. Most of these disruptions today are occurring with the advent of Artificial intelligence. ...

    • Reinventing the business expansion strategies for major players in nutritional bars segment 

      Naidu, Aishwarya; Shelke, Nikhil; Chittar, Sayali (Indian Institute of Management Ahmedabad, 2020)
      The Indian nutritional bars market is forecasted to grow at a CAGR of 25% during the forecasted period (2019-2024). The preliminary aspect of snack bars' sales in the country is consumer demand for convenient and healthy ...