Browsing by Author "Pandey, Mohan"

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    • The Coca Cola Company 

      Jerath, Deepti; Pandey, Mohan (2010-08-24)
      Coca cola is famous as an extraordinarily successful example of globalization; as well as of the expansion of “Americanization”, when for many people, globally, the name ‘Coca Cola’ is synonymous with American culture. ...

    • Economic reforms in India: what makes them continue? 

      Pandey, Mohan (Indian Institute of Management, Ahmedabad, 2001-08)
      While the Indian economic reforms initiated in 1991 were mandated by a situation of crisis, their continuance by the successive non-Congress governments is not easily explained. The present study attempts to understand the ...