Browsing by Author "Verma, Amrisha"
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Effectiveness of gamification in customer retention & growth hacking in food tech products
Verma, Amrisha; Gudikal, Vijay Kumar (Indian Institute of Management Ahmedabad, 2021-09-07)This report will try to uncover the type of gamification technique used and how the gamification tool has been implemented across various tech products like ed-tech, food tech, health tech, etc. It will also focus on ...