Browsing by Subject "Cognitive development - Children"

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    • Evaluating effects of traditional and nontraditional advertisements on children 

      Raghuvanshi, Sukrit Singh; Sugla, Tanvi (Indian Institute of Management Ahmedabad, 2017)
      Cognitive development is defined as a child’s capabilities in terms of information processing, conceptual resources, and other aspects of brain development. Cognitive defences are a subset of cognitive development, which ...