Browsing by Subject "E-commerce for consumers (B2C)"
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To analyze the choice & suitability of single ("Click" or "Brick") or multiple ("Click") & ("Brick") retailaing formats
(Indian Institute of Management Ahmedabad, 2003)Abstract E-commerce for consumers (B2C) continues to increase in dollar volume, the current recession not withstanding . Worldwide retail sales though remain relatively low as a percentage of Internet sales though the ...