Browsing by Subject "ISL"
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Study on the social media strategies of Indian Super League (ISL) and Indian Premier League (IPL) clubs
(Indian Institute of Management Ahmedabad, 2020)The Hero Indian Super League (ISL), founded in 2014, is one of India's two existing domestic football tournaments, the other being the much older I-League. ISL was launched to grow the sport of football in India and increase ...