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Now showing items 81-85 of 85
Gramshree, Ahmedabad
(Indian Institute of Management Ahmedabad, 2017-12-20)
This case presents the hybrid business model of a social venture Gramshree. It provides arich description of an actual decision situation faced by the board of trustees regarding the selection of marketing channel for ...
Factors affecting venture creation time in emerging economies
(Indian Institute of Management Ahmedabad, 2017)
Entrepreneurship is considered to be a contributor in the growth engine of an economy. As per the “old” neo-classical growth theory, labour and capital are the sole elements driving the growth. However, in “new” endogenous ...
Manpasand Beverages Ltd: Agile Capabilities for Sustained Growth
(Indian Institute of Management Ahmedabad, 2018-01-01)
The case tells the story of a first generation entrepreneur, Dhirendra Singh, and his struggle for 15 years to establish a mango pulp based beverage marketing company without any external support and funding. The case ...
Memorable Shaadi
(Indian Institute of Management Ahmedabad, 2017-11-06)
Ujwal Kalra founded Memorable Shaadi in 2014 while awaiting admission to the Indian Institute of Management Ahmedabad. The startup offered services connecting clients and vendors in the Indian wedding industry. The case ...
Social Entrepreneurship in India: an exploratory study
(UNIV NOVE JULHO, 2015)
Social Entrepreneurship is an all-encompassing nomenclature, used for depicting the process of, bringing about social change on a major and impactful scale compared to a traditional Non-Governmental Organization (NGO). It ...