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Now showing items 91-100 of 116
Marketing strategy for a new entrant in the textile sector in India
(Indian Institute of Management, Ahmedabad, 1995)
Comparative study of sales and distribution strategies of four companies in the pesticide industry
(Indian Institute of Management, Ahmedabad, 1995)
Appropriate promotional vehicles for toilet soaps in the rural markets
(Indian Institute of Management, Ahmedabad, 1995)
Deregulation at the state level
(1995-10-07)
Study of the buyer behavior in ready to eat product category
(Indian Institute of Management Ahmedabad, 1995)
Derivatives in an emerging market: a study of Thailand
(1995-10-06)
The volatility of interest rate, currency,
stock and bond returns and commodity
prices have led firms and financial
institutions to implement hedging
techniques to manage their financial risks.
Financial derivatives ...
Aspects of cognitive competence and managerial behaviour
(1995-10-06)
This paper presents arguments for viewing decision making by managers
in the context of both cognitive psychology and neuropsychology of planning.
Individual differences in managerial decision making are explained
within ...
Line extensions and multi-branding tools for competitive strategy
(Indian Institute of Management Ahmedabad, 1995)