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Now showing items 91-100 of 138
Indian software industry : moving towards maturity
(1997-10-08)
Business development strategies for a new entrant in the Indian pesticides market
(Indian Institute of Management Ahmedabad, 1997)
India is a predominantly agriculture based economy, which accounts for more than 30% of our total GDP and employs more than 70% of our population. Agriculture is India's largest private sector enterprise. With the development ...
Analysis of sources, extent and nature of pioneer brand advantege and strategies for pioneering brands and late entrants
(Indian Institute of Management Ahmedabad, 1997)
The competitiveness conundrum: Literature review and reflections
(Indian Institute of Management Ahmedabad, 1997-01-01)
The concept of competitiveness has been studied by researchers from a variety of perspectives using different methodologies. Though there is a large volume of literature on the subject, there seems to be a dearth of ...
Privatisation: theory practices and issues
(Indian Institute of Management Ahmedabad, 1997-03-01)
The paper discusses the various forms of privatisation, its rationale, practices in India and abroad, and the issues facing the privatisation programme. It concludes that while privatisation programme is not easy to design ...
Transactional Analysis and Brand Positioning
(Indian Institute of Management Ahmedabad, 1997)