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Now showing items 131-136 of 136
Shopping orientation in the evolving Indian market
(SAGE Publications Ltd, 2003)
Studies on shoppers in India have largely been limited to their time and money spending pattern, demographic profile, and preferences for a particular format. It has been found in the studies in other countries that shoppers ...
Implementation of vrs in India
(SAGE Publications Ltd, 2003)
In today's Indian business environment, inter-organization rivalry has become intense. Most of the organizations in the erstwhile protected business environment had focused on production volumes, not necessarily on ...
The kinder cut: A macro communication strategy for delivering news of job termination
(SAGE Publications Ltd, 2003)
A Voluntary Retirement Scheme (VRS) ought to be good news for employees; it gives them the freedom to retire early with a substantial sum of money, tax free, as compensation. But, in many Indian companies, VRS is retrenchment ...
Exports of Agri-Products from Gujarat: Problems and Prospects
(SAGE Publications Ltd, 2003)
This paper follows a narrow definition of agri-products that include products of agriculture, horticulture, floriculture, animal husbandry, and poultry. Like most other states in India, Gujarat has also prepared several ...
Advertising competition under consumer inertia
(INST OPERATIONS RESEARCH MANAGEMENT SCIENCES, 2003)
We construct a multistage game-theoretic model of advertising and price competition in a differentiated products duopoly, in which proportions of consumers exhibit latent inertia in favor of repeat purchase. Advertising ...
Forty first Annual Report 2002-03
(Indian Institute of Management Ahmedabad, 2003)