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Effect of recruitment strategies on performance
(Indian Institute of Management Ahmedabad, 2019)
Between 1919 and 2008, Manchester City spent almost €260 million in bringing in players. In the 12 years since 2008, when they were taken over by the Abu Dhabi United Group, they have splashed over €1.7 billion (and a net ...
Analysing the SME IPO space: is it the next bubble?
(Indian Institute of Management Ahmedabad, 2019)
With SMEs forming the backbone of most developing economies by bringing in huge capital investments, forex on the basis of its exports and by providing huge employment opportunities, a robust SME segment would be hugely ...
Impact of MGNREGA on seasonal rural migration
(Indian Institute of Management Ahmedabad, 2019)
Through this project, we aim to understand the impact of MGNREGA on labour market, specifically seasonal rural migration. We analyse 63 districts of Madhya Pradesh and Rajasthan and study the percentage seasonal rural ...
Inherent and explicit biases in umpiring decisions in cricket
(Indian Institute of Management Ahmedabad, 2019)
Our aim is to verify whether in International cricket matches involving India certain umpires exhibit a bias towards certain countries during Umpires call and verify whether there are inherent flaws in the system or not.
Examining the role of perceived investment in employees’ development on work-engagement of liquid knowledge workers: Moderating effects of psychological contract
(Journal of Global Operations and Strategic Sourcing, 2019)
Purpose – This paper aims to examine the relationship between perceived investments in employees’ development (PIED) on work engagement and the moderating effects of psychological capital on this relationship for liquid ...
Developing an emic scale to measure ad-evoked nostalgia in a collectivist emerging market, India
(Journal of Business Research, 2019-06)
Although there has been recent interest in the measurement of advertising-evoked nostalgia, the dimensionality and generalizability of the related scales are restricted to the national/cultural boundaries of Western nations. ...
Path to sustainability: marketing in Indian startups
(Indian Institute of Management Ahmedabad, 2019)
Around ninety percent of Indian startups fail within the first five years, according to a Moneycontrol report (Moneycontrol news, 2018). In this age of high fund inflow and rapid scale up decisions, the strategies along ...
Understanding gendered workplace behaviour and its implications on the parenting ecosystem at work
(2019)
In the latest round of the National Family Health Survey (NFHS) conducted in 2015-16, the proportion of working women has witnessed a sharp decline compared to a decade ago. In 2005-06, when the last NFHS survey was ...
Determinants of mindset in Indian college students: an exploratory study
(Indian Institute of Management Ahmedabad, 2019)
Mindset & its relation with demographics has been widely researched with little conclusive results. The aim of the current study is to identify if demographic parameters like age, gender, education level, income & year of ...
Digitization of financial services: payments and alternative lending in India a deep dive
(Indian Institute of Management Ahmedabad, 2019)
Technology has had and continues to have a profound impact on provision of financial services the world over, and India is no different. A combination of demographic advantages, favourable regulatory mechanisms, enabling ...