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COUNTERFEIT E-COMMERCE:THE DARK SIDE OF WHATSAPP
(Mint, 2016-09-20)
Realigning Business Strategy for PWD (People with Disabilities) Customers: A Less-explored Territory in Diversity Inclusion
(2013-11-21)
A disability refers to a physical, sensory or mental limitation that interferes with a person's
ability to move, see, hear or learn. Business initiatives taken up by organizations for diversity
inclusion of people with ...
Role of culture in celebrity endorsement: Brand endorsement by celebrities in Indian context
(2013-11-27)
Celebrity endorsement is a big market in India and continues to grow bigger.
However, inspite of prevalent use of celebrities for endorsement, not all celebrity
endorsements have been successful. The list of unsuccessful ...
Sewa
(2010-09-03)
ICT @ SEWA
(2010-09-07)
SEWA is a large women based organization that has been empowering women through making them self reliant. As a new initiative, it has taken up ICT to empower them. The case describes the genesis of the organization and the ...
Introduction to Marketing Process: In-Class Exercise
(2010-09-13)
Saath-A Social Enterprise
(2010-09-08)
SAATH is an Ahmedabad based NGO that works for the slum dwellers. Over the years, it has been able to develop programmes that have brought changes in the lives of its beneficiaries. It stands different from other NGOs in ...
Bihartimes.com (A)
(2011-05-09)
Unnati Stores- Punjab
(2011-05-09)