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Localized and non-localized competition in the presence of consumer lock-in
(2010-03-31)
This paper models localized competition between firms when there is consumer lock-in or loyalty. We derive the symmetric equilibrium mixed strategy price distribution under two alternative models, and compare them to ...
Consumption externalities and product quality: the market for military hardware
(2010-03-31)
This paper considers arms race between to rival nations and arms trade between these buyer countries and a number of producers. All the parties are completely informed, and the sellers manufacture differentiated products. ...
Model of consumer evaluation of brand extensions
(2010-04-03)
Current research has shown that consumers attitudes towards brand extensions is a function of brand affect, and similarity between parent and extension product categories. Research has also stressed on the importance of ...
Ashima Attires: Case-Writing Project
(2010-06-03)
Lubol India Limited - C
(2010-07-05)
Lubol India Limited - A
(2010-07-05)
Demand Forecasting
(2010-08-11)
Lubol India Limited (B)
(2010-08-13)
With complete liberalization of imports, blending, and pricing in the lubricants sector announced by the Government of India in the early 1990s, Lubol Petroleum Inc, (USA) (LPL) was one of numerous multinational companies ...
Lubol India Limited (C)
(2010-08-13)
This case focuses on the optimal service level and buffer stock determination for a lubricant manufacturer, faced with a competitive market, at an intermediate stage in the supply chain.